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KnewVantage
2007 - 2009
Founder and EVP of Sales and Marketing
Managed Sales and Marketing and Customer Service activities.
• Master minded, architected, launched, and sold Cumulus Real Estate Brokerage, a native force.com ISV solution. • Forged the partnership with salesforce.com and communicated our value proposition at various levels in the organization. • Combined 10 years of salesforce.com user experience and industry expertise to design, build, and deploy an elegant solution for brokerage owners to better manage sales activity, cultivate customer relationships, gain visibility into the opportunity pipeline, convert more leads and close more deals. • Created and authored sales and marketing materials including an executive whitepaper, targeted email campaigns, technology briefs, partner appexchange listing, and website content. • Sold my ownership interest in summer 2009.
My 15+ years of CRM experience includes a combination of both direct and indirect sales, delivering high value products and services with an emphasis on CRM technologies, SaaS platforms and Cloud computing. I have a proven track record of working smart to drive both short and long-term revenue goals, having utilized well-known sales methodologies and CRM / SFA tools. I have worked with salesforce.com in various roles for nearly 10 years, most recently as founder and EVP of Sales and Marketing for a native force.com ISV reseller.
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