John Gilli & Associates
Overview
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John Gilli & Associates,
headquartered in Waltham, Massachusetts, is a marketing representative company
for manufacturers throughout the northeastern states. John Gilli &
Associates represents sports clothing and accessories manufacturers, such as
Billabong, Element and Plan B.
John Gilli & Associates is the
parent company of New England Board Reps, which presents action sport trade
shows throughout New England. Even though action sport trade shows consist of
competitors in the sportswear market, having major sportswear vendors available
at one trade show encourages buyers to attend the event and place orders en masse,
benefiting the vendors with more sales than they might otherwise receive. Trade
show vendors can introduce new lines and products, distribute marketing
materials, and build and strengthen relationships with buyers and other
vendors. John Gilli & Associates holds action sport trade shows four times
a year, focusing on the specific buying seasons of spring, summer, fall, and
the holidays. John Gilli & Associates hold trade shows in Boston and
Hyannis, Massachusetts; Newport, Rhode Island; Portsmouth, New Hampshire; and
White River Junction, Vermont.
John Gilli & Associates also
presents a smaller, more local version of the trade shows on Long Island, New
York. Long Island Surf Reps holds four trade shows a year in Commack, Long
Island.
John Gilli & Associates CEO John
Gilli plays a primary role in organizing and coordinating the action sport
trade shows. He has been an independent sales representative since he received
his Bachelor of Science in Business from the University of Massachusetts Boston
in 1989. In addition to his work with John Gilli & Associates, John Gilli
is a member of several other trade show associations across the country.