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Gregory
Franzese

new to bigsight

32, Redwood City, California

Gregory Franzese is a creative consultant and online brand evangelist with expertise in delivering branded content to target audiences across multiple channels.

Greg Franzese has worked as the Head Writer for ReputationDefender, an internet start-up that positions corporate and personal brands online. He has managed corporate blogs and social media strategies for clients in a variety of fields and managed a team of creative and technical professionals.

Mr. Franzese has worked for clients in the Fortune 100 and directed PR campaings for CEOs and executives in the financial, medical and energy fields.

Mr. Franzese has deep knowledge of Search Engine Optimization and Search Marketing, as well as a robust understanding of social media outlets. He has provided creative direction and delivered interactive collateral to demanding clientele on-time and under-budget for over five years.

Earlier in his professional development, Greg Franzese served as Associate Editor for the National Lampoon. He is also a credited screenwriter and actor. Greg Franzese currently lives in Redwood City, California.


Gregory Franzese's Schools

  		•  UCLA , Class of 2007
    Bachelors in English Literature

    Greg Franzese graduated from UCLA in 2007 with a degree in American Literature and Culture. Greg Franzese took advanced screenwriting workshops and creative writing seminars during his studies. He is a member of Phi Eta Sigma, an undergraduate academic honor society. He was also a member of the Student Arts Council and Founder of the Improv Comedy Troupe Social Promotion.

Gregory Franzese's Companies

  		•  ReputationDefender, Inc. 2007 - 2009 - Redwood City, California
    Head Writer / Account Manager
    Gregory Franzese was most recently the Head Writer / Account Manager for ReputationDefender, an internet start up that specializes in managing the online reputations of executives and small to medium sized businesses. For over two years, Greg Franzese managed online campaigns for executive and corporate clientele. Greg Franzese recruited, motivated and led a team of experienced creative personnel at RD and also oversaw a team of in-house web developers as part of his managerial position. Mr. Franzese conceived, developed and deployed multi-faceted online marketing strategies for brands, products, corporations and individuals and ensured all deliverables were presented on time. Mr. Franzese is particularly skilled at creating unique web campaigns that communicate relevant branded content to a targeted audience while simultaneously gaining visibility in search results and social networks. While at ReputationDefender, Greg Franzese was tasked with minimizing labor costs and improving departmental productivity. His management contributed to rapid company growth for ten consecutive quarters. Mr. Franzese was a founding member of the Research and Development Team at RD and also founded and managed their corporate blog. Greg Franzese oversaw the social media strategy for the firm and established best practices and guidelines for the growing at a critical time in its development.
  		• Taurus Entertainment Company 2000 - 2001
    Screenwriter
    Greg Franzese prepared professional copy in a deadline-oriented, high pressure environment. Clearly articulated key story elements to development, production and story executives. Demonstrated creative and analytical problem solving by generating original copy that seamlessly synthesized input from multiple sources.
  		• The National Lampoon 2000 - 2001
    Associate Editor
    Greg Franzese worked closely with the Editor-In-Chief to develop compelling, interactive features for the National Lampoon website. Wrote and edited original copy with a team of creative and technical personnel. Screened submissions from freelance writers. Assisted with video production; light photoshop.