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Joe Barbat
Wireless Toyz

Joe Barbat founded the highly profitable wireless retail chain, Wireless Toyz, in 1998 in Southfield, Michigan.

West Bloomfield, Michigan

Joe Barbat is the founder and CEO of Wireless Toyz in Southfield, Michigan. One of the first businessmen to retail phones from several different service providers under one roof, Joe Barbat has expanded Wireless Toyz into a one-stop destination for all his customers’ cellular and satellite television needs as well as accessories. By securing a number of non-exclusive contracts with service providers, Joe Barbat developed Wireless Toyz as a business aimed at customers interested in a broad range of choices. Wireless Toyz was one of the first cellular outfits of its kind, and Joe Barbat has expanded the company to more than 190 locations across the country. Joe Barbat cites his father, who was an entrepreneur, as one of his most important role models. Before he founded Wireless Toyz, Joe Barbat often visited his father’s office and video store to learn more about the process of growing a business. At the age of 17, Joe Barbat opened a kiosk selling pagers in the video store and quickly brought in enough revenue to open his own store just after one year. In 2005, Wireless Toyz opened its 100th location in Anaheim, California; in 2007, Entrepreneur Magazine ranked Wireless Toyz among the U.S.’s fastest-growing franchises.


Joe Barbat Wireless Toyz's Companies

Joe Barbat Wireless Toyz's Publications

  • Accessories Offered at Wireless Toyz, Joe Barbat Wireless Toyz
    June, 2010
    What good is a cell phone if its aesthetics and usage don’t reflect your needs and tastes? Wireless Toyz CEO and founder Joe Barbat understands the desire to stylize and accessorize your cell phone, which is why all of Wireless Toyz’ 100-plus locations offer a broad array of accessories perfect for adding a personal touch to your mobile device. Cases Phones come in all sorts of shapes and sizes, so it only seems appropriate that the types of cases blossom in parallel. Wireless Toyz offers several unique types of cases. Snap-on covers keep your phone protected with little fuss: simply snap the case onto the front of the phone and let it act as a buffer to the bumps and bruises unwittingly suffered by your phone. Silicone cases are light and form-fitting to your phone, and leather pouches exude an aura of sophistication while offering durability. Storage Never let a phone’s on-board storage capacity play a role in your decision-making: as long as the device offers at least one of several kinds of storage media ports, you’ll never run out of space for videos, music, pictures, and other multimedia. Joe Barbat keeps every Wireless Toyz location outfitted with various types of memory cards, all of which come in different sizes. Chargers The more features your phone has, the quicker its battery is likely to drain. Wireless Toyz stocks chargers for every circumstance, enabling you to keep your phone juiced for chatting, texting, gaming, and more. Travel chargers plug into standard outlets, perfect for keeping your phone close by on a hotel lamp table or even the nightstand by your bed. Desktop chargers allow you to charge the phone by connecting to a computer, which also offers the option of copying data to and from computers. For customers who spend more time in their cars than in their homes, Wireless Toyz has many car chargers that plug into lighter outlets. Bluetooth Connectivity With more states enforcing hands-free laws, owning a headset is more important than ever. Bluetooth headsets sync the headset to your phone, no wires attached. Wireless Toyz offers different types of Bluetooth headsets that cut down on background noise such as traffic and wind, and offer a comfortable fit to your ear. Right now, Wireless Toyz will help you connect your Bluetooth to the next phone you purchase from a Wireless Toyz location.