• Own coordination and execution of market development activities for all print and digital products, including planning large scale manuscript reviews, focus groups, surveys, and panels. • Assist in all aspects of manuscript development for Priority 1 titles and instruct suppliers on non-routine aspects of projects, troubleshooting as necessary. • Identify target adoptions and plan with Director and Marketing Manager to sway key committee members. • Field pricing and inventory queries from sales force to manage key customer needs. • Tracked all digital content and “non-pickable” inventory to guarantee all assets were turned over in entirety. • Acted as “point person” for all administrative items.